April 19, 2014
Industry at Large
PRODUCT SHOWCASE: Castrol Introduces Performance Biolubes Product Line
Castrol Industrial North America, Inc. announces the launch of the Performance Biolubes product line. The Performance Biolubes technology platform adds a range of bio-based lubricants, and metalworking fluids to Castrol’s existing line of lubricants supplied to the aviation, industrial manufacturing, marine and energy markets. Initially these products will be available in North America with plans for future roll out to Castrol’s global operations.
At its inception in 1991, the Performance Biolubes technology began as a research project at the University of Northern Iowa. Guy Chiatello, Senior Technical Advisor of Castrol Industrial’s Performance Biolubes team commented, “We are on the cusp of a major change in the lubricants industry, and Castrol is striving to lead that change with the addition of the Performance Biolubes cutting edge technology into their portfolio. That’s what’s exciting to me.” The addition of the Performance Biolubes product line expands Castrol’s customer offering through incorporating products that are built from bio-based oils, and are free of chlorine and secondary amines.
Dave Fuerst, President of Castrol Industrial North America said, “With this expansion in our offering, Castrol will have an impressive line of environmentally responsible products available to our industrial customers. New technology is a core element of Castrol’s strategy to increase our momentum in the B2B lubricants market and to capture the market transition to more environmentally responsible products.”
For more information call (630) 961-6993 or visit www.castrol.com.